About ST8
Twenty years of closing the gaps.
ST8 is an independent marketing studio in Marina Del Rey, California. Founded in 2007. Twenty years of brand, web, search and follow-up work for high-consideration businesses taught us where buyers get lost: between being found, being chosen and getting paid. Senior-led, AI-augmented, and small on purpose.
What we fix
Three gaps. One path.
Every buyer walks the same path: they find you, they decide you are the one, they pay. Most marketing fails at the joints between those steps. That is where we look first.
Showing up where your buyers already look, whether that is Google, Maps, an AI answer or a paid search result on your own name.
- Search
- AI answers
- Local listings
- Paid search
What they see once they find you: the website, the reviews, the proof, the brand. The moment they compare you against the other two tabs.
- Website
- Brand
- Reviews
- Content
How fast you follow up, whether leads are tracked to revenue, and whether anyone knows which channel paid for itself.
- CRM
- Follow-up
- Automation
- Reporting
How we fix it
The work behind the fixes.
Four disciplines, run by the same senior people, with AI doing the heavy lifting on research, testing and iteration. Each one closes a specific gap.
Conversion-focused design and development on WordPress and Divi 5. Every site is built around how your specific buyer decides, not a template. AI-assisted content lets us iterate faster than a traditional studio.
Google and Meta accounts run by senior strategists, with AI-driven creative testing and budget optimization layered in. We report on cost per booked job, not cost per click, and adjust spend weekly.
Technical SEO, content cadence, local listings, link building and AI discoverability, so you show up in ChatGPT and Perplexity answers as well as Google. The slowest channel to compound and the highest-margin once it is running.
We run client accounts on GoHighLevel with custom AI workflows: missed-call text-back, lead scoring and nurture, appointment reminders, reputation management, and dashboards that show what is actually working, in real time.
How we work
Tailored. Senior-led. Adaptive.
The same three principles have guided every ST8 engagement for twenty years, refined now with AI-powered execution.
Every engagement starts with a diagnosis, not a template. We look at your buyer, your market and how revenue actually flows through your business before we recommend anything. No two fixes look the same, because no two businesses do.
You work directly with principals, not account managers. Every strategic decision and most of the execution comes from a senior team with twenty years of doing the work, so the expertise you are paying for is the expertise delivering it.
Markets shift fast and the AI landscape shifts faster. Our plan is not locked in for twelve months; it adjusts weekly based on what the data shows. Experience tells us where to point AI, and AI lets us iterate before competitors finish their quarterly review.
Founder
Gustavo Morais
Founder and principal strategist
Gustavo has worked in digital marketing for more than twenty years, as founder and principal of ST8 since 2007. His work has driven over $300 million in client revenue across environmental services, professional services, medical practices and high-consideration consumer brands.
He is personally involved in every active client account, at the strategy level and in the day-to-day. That direct involvement is how ST8 delivers the premium, customized service its clients pay for. Recent and current clients include Alliance Environmental Group (12 California branches, $120M in annual revenue), Kelton Global and Tomerlin ERP.
Connect on LinkedIn →In their words
What clients actually say.
A few of the people who trusted us with their growth.
"ST8 has increased my organic keywords by over 200% and my traffic by 50%, with an amazing jump in top-three rankings. The appearance of my website has gone from good to excellent and professional."
"They have the finger on the pulse and consistently deliver conversion-centric marketing, with great results on both SEO and SEM for Alliance Environmental Group."
"Excellent job all the way around. Keep up the good work!"
"ST8 designed beautiful new websites for our business. They then put together a plan to grow traffic through SEO and paid media. We worked together to time relevant communications to customers and prospects, which we were pleased with. ST8 continues to help us maintain and refresh our digital properties beautifully and efficiently."
"We have been working with ST8 on our company branding for several years. They have always delivered on time and with professionalism. I do not have enough words to recommend them."
"Gustavo and his team were highly professional with all our digital plan. From remodeling the website to helping us with all the digital strategy. We highly recommend working with him and his staff."
Next step
Find out where you're losing them.
Start with the free Growth Score for a quick read on where you stand. Or get the ST8 Review: thirty checks across everything that decides whether you get found, chosen and paid, put in the order we would fix them.
9:00 AM to 6:00 PM Pacific
